Oregon sues 5-Hour Energy over ad claims

By: Associated Press
By: Associated Press

PORTLAND, Ore. The Oregon attorney general has sued the makers and marketers of 5-Hour Energy, alleging they engaged in deceptive advertising.

The lawsuit filed Thursday in Portland contends the company falsely claims customers get extra energy and focus from a unique blend of ingredients, when the effect actually comes from a concentrated dose of caffeine.

Oregon has been part of a group leading a 33-state investigation into the accuracy of the product's claims.

The suit also targets claims that users don't experience a crash when the effects subside and that the product is OK for adolescents.

The suit names Living Essentials LLC and Innovation Ventures LLC as defendants.

5-Hour Energy spokeswoman Melissa Skabich said state Attorney General Ellen Rosenblum is grasping at straws and the company will defend itself against what Skabich called civil intimidation.


Comments are posted from viewers like you and do not always reflect the views of this station.
powered by Disqus
WNDU - Channel 16 54516 State Road 933 South Bend, IN 46637 Front Desk: 574-284-3000 Newsroom: 574-284-3016 Email: newscenter16@wndu.com
Copyright © 2002-2014 - Designed by Gray Digital Media - Powered by Clickability 267689031 - wndu.com/a?a=267689031
Gray Television, Inc.