KitchenAid apologizing for tweet during debate

By: NewsCenter16 Email
By: NewsCenter16 Email

KitchenAid is apologizing for a political tweet sent from its official account during the presidential debate.

The tweet has been removed but at least a dozen retweets of the post showed it read "Obamas gma even knew it was going 2 b bad! 'She died 3 days b4 he became president.'"

The tweet was in reference to a moment in the debate where the president talked about the importance of programs like Medicare and Social Security.

In it, President Obama said, "You know, my grandmother -- some of you know -- helped to raise me. My grandfather died a while back. My grandmother died three days before I was elected president," he said.

"And she was fiercely independent. She worked her way up, only had a high school education, started as a secretary, ended up being the vice president of a local bank. And she ended up living alone by choice and the reason she could be independent was because of Social Security and Medicare."

KitchenAid apologized in a later post from the same Twitter account.

"During the debate last night, a member of our Twitter team mistakenly posted an offensive tweet from the KitchenAid handle instead of a personal handle. This tasteless joke in no way represents our values at KitchenAid. This person will no longer be tweeting for us and appropriate actions are being taken. That said, I lead the KitchenAid brand, and I take responsibility for the whole team. I am deeply sorry to President Obama, his family, and our consumers for this careless error."


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