Ben & Jerry’s new ice flavor is Schweddy Balls, a tribute to a Saturday Night Live skit. Many say the flavor is vulgar.

Schweddy Balls is a light rum and vanilla base ice cream with malt balls and rum balls.

The inspiration was a SNL skit featuring Alec Baldwin as Pete Schweddy, owner of a holiday bakery.

A Mississippi conservative group, One Million Moms, calls the new flavor vulgar and repulsive and worries about the message the new flavor is sending to kids.

The company says it wasn't trying to offend but instead just trying to have a sense of humor.